EVA is Coming! ;)

The EU has accepted the proposal EVA (European Virtual Academy) submitted for the Erasmus Programme under the Lifelong Learning Programme Call for Proposals Call EAC/41/09 (2009/C 247/09) and selected the project for the EU co-financing.

EVA is a collaboration project among the following learning institutions:

  • Babeş-Bolyai University, Cluj, Romania
  • University of Milano-Bicocca, Italy
  • University of Applied Sciences Tampere, Finland
  • University of Applied Sciences Mittweida, Germany
  • Sapientia Hungarian University of Transilvania, Cluj-Napoka, Romania

The Virtual Academy is a learning environment that will stimulate the skills of the current generation of students. Young people are increasingly rooted in the visual culture, based on video games, learning through the Internet, online tutorials, multimedia, etc. The new vision of teaching will be implemented in all the participating countries to start. The project is designed to provide a platform later to be transferred to all interested European higher education institutions.

IADIS Visual Communication 2010

Prof. Wierzbicki presented a paper “Digital Houspaint – A New Class of Ambient Media” at this year’s IADIS VC2010 conference in Freiburg.

The functionality of visual communication has been underestimated as photography and cartoons claimed artistic autonomy rather than being submissive to the explicit message to be conveyed. Commercials and pervasive messages in ideological campaigns are early adopters of visuals. Since 3D image spaces in Virtual Reality have been introduced it is a must to meet between scientific researchers, art directors, photographers and illustrators.

“Creative industries” is the epitome for critical applications like social software, gaming and cultural documentaries. This IADIS VC conference opens the landscape for those who bring overlooked messages from theory and practice and those who have the intuition that the visual languages prevail in attitudinal and affective communication. Multi cultural projects demand a high of sophistication in semiotic awareness. Especially this aspect is a fast-growing domain for communication specialists.